Skullcandy, the original lifestyle audio brand, announced the company first truly wireless earbud, Push. The product was launched to the Indian Market at glittering event at McGrath Hotel in Bangalore. Founder & CEO of Brandeyes Distributors Pvt Ltd, Amlan Bhattacharjya was present to unveil and speak about the product.
Push – True Wireless
The earbuds are in-ear Bluetooth earbuds that don’t have a cord connecting them either to one’s music device or to each other. Earbuds uses Bluetooth technology and BT signal is transmitted from one earphone (acts as a “master”) to phone. Another BT signal connects the other earpiece (secondary) to the master.
BT Signals are known to issues transmitting through water. Since our head has lots of water, BT signal bounce off from surrounding. But it becomes a challenge in areas crowded with people or outdoors. Skullcandy has overcome the connectivity challenge by offering a unique ID. It moves the antenna location up higher and away from head. This greatly improves connection strength, eliminating bud to bud signal loss and dropout.
Product Highlights
- Unique design that not only eliminates signal loss but also features a simple user interface. It also offers various full suite of media control options including call, track and volume control.
- Allows customers to activate one’s phone’s native assistant with just the push of a button.
- The earbuds offer a full day’s wroth of battery life of up to 12 hours. This includes 6 hours within the earbuds and 6 hours through the intelligent charging case.
- Fit-Fin Ear Gel offers a secure and comfortable fit for everyone’s ears.
- Bluetooth range for product is 30m from the paired device.
Pricing
The price of the product is INR 9,999/- which is one of the best in segment and sure to give tough competition to other brands. If you are a music lover on the go, this is the product that you need to buy.
Skullcandy also plans to come out with product that might cost a little lesser in future.
About Skullcandy
Skullcandy is the original lifestyle audio brand and lives by its mission to not just listen to music but to feel it. Founded at the centre of music and board sports, Skullcandy drives innovation in audio experiences. Brand has some amazing headphone and hosts multiple musical events. The company is based in Park City, Utah. Company has various distribution channels in places like Tokyo, Zurich, London, Shenzhen and Vancouver. 
About Brand Eyes Distributors Pvt Ltd
Brand Eyes distributes consumer electronic and telecom products into high street retail, online, mass merchant and B2B. The company offers comprehensive range of services to drive brand and channel growth across markets.
Closing Thoughts
The new true wireless earbuds from Skullcandy is very impressive. It delivers in terms of quality and pricing that’s probably the best in segment. Easy to configure and loaded with unique features it’s a product that’s perfect for any music lover. Even though the price seems a little steep for Indian Market, but I think it’s worth every penny.
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